We've got Betsy McGinn, eCommerce and Amazon expert on today's show!
Betsy helps brands strengthen their strategic direction, on Amazon and their own Direct-to-Consumer eCommerce, and will lead you through every step of this complex channel, to ensure a profitable online business!...
It's getting harder and harder to make a profit on Amazon.
Lately we've been counseling clients to view Amazon as a marketing platform, and remove it as a sales function.
Today Ashlee and I spill all the deets on how we're directing clients, and what action steps to take.
We took a hiatus for 1 year while my company, Growth Spurt Sales and Marketing made some big updates post-covid, by adding a full suite of marketing services and D2C offerings.
Let's get you caught up!